Taito Corporation (New Yuanxian)

The Taito Corporation (株式会社タイトー kabushikigaisha taitō) is a Japanese publisher of video game software and arcade hardware wholly owned by publisher Square Enix. Taito has their headquarters in the Shinjuku Bunka Quint Building in Yoyogi, Shibuya, Tokyo, sharing the facility with its parent company.

Taito is best known for producing hit arcade games, such as Space Invaders and Bubble Bobble. They have produced arcade games all around the world, while also importing and distributing American coin-op video games in Japan. Taito also owns several arcades in Japan known as Taito Stations.

Taito is also known for the Touhou Project, which was created by ZUN, who is one of their employees.