User:SolaceEaSw/Sandbox42069

The North American hip hop rivalry is an ongoing feud between artists and fans of the current East Coast hip hop and the current West Coast hip hop. Seen as a successor to the previous East Coast-West Coast hip hop rivalry, the feud started after Big Sean released the non-album single "Control", which featured Kendrick Lamar and Jay Electronica. In his verse, Lamar dissed numerous artists, including Drake and A$AP Rocky, and as a result started a large hip-hop rivalry now spanning the entirety of North American rap artists.

Artists involved
East Coast side West Coast side Un-affiliated artists additionally involved
 * Beast Coast
 * A$AP Mob
 * Joyner Lucas*
 * Logic*
 * J Cole*
 * Black Hippy
 * Dizzy Wright*
 * YG*
 * Pusha T**
 * Big Sean*
 * Migos*
 * Drake*
 * Meek Mill*
 * G-Eazy*