| http://upload.wikimedia.org/wikipedia/en/2/25/Avtovaz_logo.png | |
| Type | Public joint-stock company |
|---|---|
| Industry | Automotive |
| Founded | 1966 |
| Headquarters | Tolyatti, Russia |
| Key people | Igor Komarov (President) |
| Products | Cars |
AvtoVAZ is the Russian automobile manufacturer formerly known as VAZ: Volzhsky Avtomobilny Zavod but better known to the world under the trade name Lada. AvtoVAZ is the largest company in the Russian automotive industry. It is 25% owned by French carmaker Renault.It produces nearly one million cars a year, including the Kalina, Lada 110 and the Niva off-road vehicle. However, the original Fiat 124-based vehicle, the VAZ-2101 and its derivatives, remain the models most
LADA Priora
associated with its Lada brand.The VAZ factory is one of the biggest in the world, with over 90 miles (140 km) of production lines, and is unique in that most of the components for the cars are made in-house. The original Lada was intended as a "people's car" for consumers of the Eastern Bloc - lacking in most luxuries expected in Western-made cars of its era. Ladas were sold as a budget 'no-frills' vehicle in several Western nations during the 1970s and 1980s, including Canada, the United Kingdom, France, Belgium , Luxembourg, and the Netherlands, though trade sanctions banned their export to the United States. Sales to Italy were forbidden by the agreement between the Soviet government and Fiat, to protect Fiat from cheap imports in its home market.